Market trends for 3D online game in China
China is one of the countries in the world where the game penetration rate is very high, in fact, it is so high that the 59.5% value doesn’t manage to showcase how many games are there and how popular this current really is. Having a 33% market penetration for the mobile users as well. The current trends for the 3D online game in China market right now seem to be a massive growth as more and more studios try to create unique games that engage the audience. The mobile gaming market is the one with a particularly large growth but it seems that the desktop games and more specifically online games are getting a growth as well. Some games have a specific version for the Chinese Consumer and that makes them a lot more played, not to mention that the developers of the 3d online game in China is focused on free to play as the means to generate a large audience.
What’s interesting to see is that China offers a lot more conversions per player compared to many countries, but not all games are a success here so you have to keep in mind that while the ROI is good it can be better. Casual online games are seeing a massive growth here too and they do get the ability to obtain incredible results which are what matters the most. Plus, if you think about the current trends the RPGs are becoming more and more popular, but games like card games, rummy online, poker, arcade titles, and other genres are also very popular which does show the focus and attention to detail that the audience has when it comes to these particular genres.
You will have to keep in mind the fact that there are around 250+ million gamers that play at least 2 hours per month and that does show the uniqueness of the Chinese gaming market. With so many players, the offering needs to be as good as possible and that’s why gamers from all over the world try their best in order to obtain a good convenience and incredible results as they go along. While action RPG is huge in China, FPS and action games come in close second, then you have platformers, turn based RPG as well as strategy games, racing titles and virtual community sim games. Music and dance games as well as chess, card games and puzzle titles are also played by millions of gamers in China alone.
The trends are simple, more and more people tend to spend a large and increasing amount of time in front of the computer. The regular gamer tends to play either in the evening or at night, with the trend being an increase in nighttime gaming. If you like the idea of online gaming as a whole you will certainly find China to be one of the thriving forces in this sector.
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